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Our Services

We are the leading insight consultancy for global food & drink brands.

Taste Signature®
The Taste Signature® is your brand asset. The footprint. The epitome of the personality of its consumption...
Understand the moving taste palate. We have detected a significant changes in taste trends as compared...
The complete consumer vocabulary, the taste profile, the emotional experience for your product.
We provide a “Bridge of Language” between what the consumer experiences, what R&D and marketing requires.
Fat/Salt/Sugar Reduction™
We identify the prime tastes, mouthfeels and carbonation levels that trigger the most positive emotions...
Mustard Food & Drink Index™
A database built from 49,000 interviews into leading products across a dozen countries.
Ensure that consumers will not look elsewhere for the same reward once you have changed the product....
Develop the brand successfully by being faithful to its taste and emotional rewards in line extensions.
Our reports to help you ride the next food trend.
Allows brand positioning and communication to deliver elements that are central to your brand promise.
Insight on Foods pack design approach using "found" emotions. To help packaging design to pick up on emotions...
Modify your product for new countries. Understand the local taste palate of a market & the emotional...

Major Brands We Have Worked On
Coke GSK Ribena Red Bull Mars